A Few Simple Samples

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Identity


Logo design for a start-up non-profit working with the Pro-Choice movement. 

Wanted a simple image that invoked strength, patriotism and clarity.





Logo design for a start-up company that acquires custom biological samples 
for medical research. 



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Advertising





Client wanted eye-catching, impactful ad using minimal copy. Needed to emphasize 

"law firm" and work within brand standards regarding font and color usage.








Informational ad to introduce Voice of Choice. 

Small size required minimal copy and maximum messaging.


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Book Covers


Cover design using provided images, utilizing bold text, a large image, white space and type design to match the subject matter. The large, bold type for the title contrasts with the subhead type, that conveys the “personal” aspect of the information within.



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PowerPoint Presentations





Sample pages/slides from presentation to students to get them started with the process and show them that it seems complicated but with planning they can get it done. Simple graphics and short sentences grabbed attention and highlighted important information.